Pork Producers Celebrate Key Milestone Speaking Out for Agriculture

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American pork producers are celebrating a key milestone that is helping millions of consumers understand where their food comes from and is empowering leaders for modern agriculture. The National Pork Board's Operation Main Street (OMS) program achieved its 5,000 speech.

Arcola, Ill., pork producer Pat Titus delivered the 5,000 OMS speech to the Ambucs Club in Danville, Ill. "This program has allowed me to have a dialogue with consumers who rarely have any contact with agriculture," says Titus. "It's really up to us to tell our story and connect with consumers so they know we are committed to producing good, safe food, and to caring for our animals and the environment."

Through the Pork Checkoff funded community outreach program, more than 150,000 people have heard firsthand from OMS volunteer speakers how the pork industry is working to improve how food is raised and to provide consumers with healthy choices. Media coverage of their speeches has reached an estimated audience of more than 24 million.

Read more at http://www.farms.com/news/Pork_Producers_Celebrate-48691.aspx
 
 
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